Legal price increases for greeting cards

Questioner

As a publisher of greeting cards, can I increase the price of my pre-priced items in view of the upcoming VAT increase? And can it be more than 2%? Can I just add this to the old price sticker?

Lawyer

You can increase your prices by any amount or percentage you want. You can also just stick that over the old price sticker. However, you will have to - simply put - pay 21% instead of 19% of your revenue to the tax authorities after the increase in VAT.

Lawyer

The main rule is that you determine the price for which you sell. The exception is that you may have made agreements with your supplier regarding the sales price? That is permitted in some cases. I assume that this is not the case here. As indicated by my colleague, you must indeed charge the applicable VAT rate, regardless of the total sales price that you use.